Bid Manager Brand Controls Basics Assessment Answers 2020

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Bid Manager Brand Controls Basics Assessment Answers

Who Controls The Type Of Site Content That’s Acceptable For Your Ads To Appear On?

  • You
  • Industry-respected certification organizations
  • Google
  • Consumers who watch ads

How Does Google Determine Which Content Is Suitable For Advertising On The Display Network?

  • All publishers are required to adhere to the AdSense policies, which dictate the types of content suitable for ads.
  • Publishers tell Google which content is suitable for ads.
  • Once Google approves a new publisher, all of that publisher’s content is eligible to serve ads through the Display Network.
  • It categorizes content into three categories: low, medium, and premier.

These Were Created To Promote A Positive Community For Video Creators, Users, And Advertisers Alike On YouTube.

  • Google Display Network Policies
  • AdSense Program Policies
  • YouTube Community Guidelines
  • YouTube Partner Program

To Be Eligible For Advertising, Which Of The Following Must Videos Comply With?

  • Advertiser friendly content guidelines
  • AdSense Program Policies
  • Search Network Policies
  • Nothing

An Advertiser Wants To Serve On Sites That Are Suitable For General Audiences, Similar To Movie Ratings. Which Targeting Option Should They Use?

  • Digital content labels
  • Motion picture ratings
  • Video ad position
  • Viewability of 20 percent or greater

How Does An Advertiser Create A Blacklist Of Apps And Sites Where Their Ads Will Never Serve?

  • Create a list of negative keywords, and set it as a blacklist for that advertiser.
  • Create a channel of URLs and apps, and set it as a blacklist for that advertiser.
  • Create a spreadsheet of URLs and apps, and share it with your account manager.
  • Enable the API for blacklisted channels, and submit through a structured data file.

A Partner Program Channel Can Serve Ads On YouTube Once It Reaches 100 Views.

  • False
  • True

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